Fun socks and comfortable underwear
that are as awesome as you are.

You’re going to feel great in Sock It to Me. Why? Because our socks & underwear have a little magic in them...just like you. You’ll walk confidently—whether in knee high socks that everyone can see, or hidden within shoes or pants just for you—because you can be your amazing self. Are you feeling like rockets in space or rainbow-riding unicorns? How are you going to color outside the lines today? We can help.

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New limited edition socks!

New Limited Edition Exclusives

Check out nearly 40 new styles we just released that aren't available in retail stores or online anywhere else! You can only get them here, and you can only get them now, before they're gone forever!

10% off halloween socks!

Save 10% on Halloween Socks!

Whether it's a pair to wear to a party or something fun to complement your costume, we've got the creepy, silly, and just plain weird Halloween socks you've been searching for!

Love From Our Fans!

Sock It to Me Cool Girl Anusha Singh

Cool Girls lead by example and aren’t afraid to be themselves.

“You are going to meet people who will make you feel inadequate and inexperienced, but I can assure you that your voice matters. Never underestimate the power of your voice.”- Anusha Singh